Science has never been as prominent in the news as it is today and it is paramount that the issues be communicated correctly. Science Media Centre organises a beginner’s guide to the media, giving an insight into the way the news media works. You will hear from media-experienced scientists, news journalists, science correspondents and press officers about the realities of the news media. Topics include:
- how and why scientists and journalists should engage with each other
- how journalists find stories
- top tips for dealing with the media
- the role of the press officer
- the role of the news editor
It isn’t: Skills-based media training. This session will give a flavour of the media to help you understand its demands and make it easier for you to work with journalists. It will also give you good reasons to forge closer ties with your press office.
Is it for you? Spaces are limited and this is only for scientists and engineers who have not had much/any media experience before. It’s also especially good for scientists working in areas that are controversial and receive a lot of media coverage.
Location: Francis Crick Institute in London , Monday 26th June 2017, 1pm-5pm
The event is free of charge. To reserve your place please send your full name, job title, institution, institutional e-mail address and phone number to introduction@sciencemediacentre.org.